7 Ways You Can Improve Business Growth Right Now


Even the hottest business startups find themselves in a stall from time to time. When this happens, the entrepreneurs who find ongoing success tend to have a specific mindset instead of a specific skill set which they use to get out of that stall. This mindset can also help you to improve your business growth opportunities right now.

Here’s the best part: every entrepreneur has the ability to evolve their mindset so that they can continue to grow whatever opportunity lies before them. These are the specific key points to consider.

1. Accept Customer Feedback Instead Of Trying To Educate Them.

It’s easy to think that we need to educate our customers about what we’re trying to provide them. In some ways this is true. It also can’t be the only mindset we have. Customers also provide us with feedback that can help us improve products, services, or even our business plan. If you’re at a loss for a solution to a problem you’ve got, try seeing what your customers have to say.

2. Have a Vision.

Today is important. The lessons of yesterday are important. We often focus on these two components of business growth and miss the third: what the future holds. There must be a vision for a business to strive toward in the coming days. Look toward what you want your business to be a year from now, 3 years from now, or even 10 years from now. With this vision, you’re then able to develop market insights that wouldn’t come about when you’re focused on today or yesterday alone.

3. Take It One Problem At a Time.

You could also say it like this: keep it simple. It’s very easy to overthink a problem and develop complex solutions that wind up being costly and useless. Break things down into their core components and use language that anyone can understand. Solve one problem at a time to avoid feeling overwhelmed. One solution won’t solve every problem, but it will solve one problem. Now just repeat the process.

4. Leadership Happens At All Levels.

The traditional managerial chart for a business starts with a CEO, goes down to the executive team, middle management, and then front line supervisors. Different levels of leadership and accountability are often assigned as well, although often unwritten. This needs to stop. The employee who was just hired should be held to the same accountability and leadership standards as the CEO, the founding partner, or anyone else within the business. This drives innovation. When different standards are applied, the end result is almost always resentment.

5. Customers Are People, Not Dollar Signs.

Customers are often seen as revenue streams. They provide cash. Essentially they’re treated as a supplier. For a business to experience growth, customers need to be seen as real people living real lives. Their loyalty builds your brand. Their word-of-mouth marketing expands customer segments. Their feedback helps you to solve problems and anticipate future needs.

6. Stopping Pushing Your Customers.

Push sales have been around for generations. Pull sales are more effective because it keeps your business at the top of the consumer’s mind. They’ll come to you when they have a need for what you provide because your brand as seen as the best in its industry. This means instead of convincing customers that they need something, you’re demonstrating expertise and value without making a traditional sales attempt at all.

7. Use Metrics To Your Advantage.

There’s something to be said about following a gut feeling. It has led many entrepreneurs to outstanding levels of success. Making decisions on emotions can also be beneficial, especially when entrepreneurs are inspired to help someone in need. For growth to occur consistently, however, metrics are better. Metrics give you tangible information about what is happening so you can compare and contrast results from any period of time.

8. Let Your People Grow.

When you’ve got a secure, high-paying position in a company, you don’t want to have that position threatened. This is why many employees are expected to do their jobs, but never seek out personal growth. For a business to really grow, its employees must also continue to grow. There must be coaching, educational opportunities, networking opportunities, and updates to technology as it improves for workers to maximize their production. Sure – maybe one of the workers will take your job one day. Is that any better than keeping people stagnant in their learning and losing a job because a company goes bankrupt?

Improving business growth can happen right now. It’s one part attitude, one part implementation, and one part desire. You must be committed to growth to experience growth. Anyone can do it. Are you willing to step up and be part of the future of your business?