Indiegogo Co-Founder Discusses the Beginning

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2010

The Co-Founder and Chief Development Officer of Indiegogo, Danae Ringelmann discusses the start of crowdfunding and current trends found among some of the top crowdsourcing sites. Growing a fan base for your brand or community project are just some of the main reasons why people are turning to sites such as Indiegogo to raise money. Established names look to crowdsourcing as a way to increase equity among current supporters and race towards new growth opportunities.