The Video that Made $13 Million on Kickstarter

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The success of your crowdfund can raise heavily on your marketing effort. Having a planned course of action and attractive video can help encourage donations during your fundraising efforts. For Coolest Cooler, they were able to successfully raise over $13 million dollars and be named one of the most funded projects of all time on Kickstarter. Much of their success can be found in their video and viewer messages relayed to their supporters and fans.